About

An open-source funnel builder, built in the open.

Autonnel is built by a small team that's tired of paying $297/month for funnel software you can't fork.

Why we're building this

The funnel-software market today is a small set of closed-source SaaS tools — ClickFunnels, Funnelish, CartFlows — each priced like enterprise software and each locking you into their hosting, their export format, and their pace of innovation. If they shut down tomorrow, your funnels go with them.

AI has changed the economics of building landing pages and checkout flows. What used to be a week of designer-plus-developer time is now a 30-second prompt. We think e-commerce founders should own that pipeline the same way they own their store: code they can read, deploy on infra they pay for directly, and modify when they need something we didn't ship.

The project family

Autonnel

The funnel builder — pages, checkout, upsell, ads, analytics.

Picocart

Open-source headless commerce backend. Shopify-API compatible.

plugin-oauth2

Optional OAuth/OIDC login provider plugin for Autonnel.

plugin-ads

Optional OAuth-based ads platform plugin for Autonnel.

License & governance

Apache-2.0. Use it however you want — commercial, modified, private. Contributions welcome via GitHub Issues and Discussions.

Contact

Email us at hello@autonnel.com.